NOKIA x W+K London x adFunture YOKA / The Coming of DIY-YOKA?
Eddi posts on his adFunture-blog an intriguing sneak at what perhaps might be a DIY-YOKA toy-bear (my "DIY"-speculation is based on the hand-with-pen-graphic up top / the size of which I have no clue tho :p). If that be the case, then get your pens and paints ready for when it hits your fav retailers :)
Eddi also blogged on HighSnobiety about the existence of yet another YOKA - done for NOKIA’s “Music Almighty” campaign - with graphic design by W+K London design team, produced by adFunture: "These weren’t made available for public sale. 300 people out there got these." [read more here] = One of the trendiest-tech YOKAs I've seen, IMHO :)
Eddi also blogged on HighSnobiety about the existence of yet another YOKA - done for NOKIA’s “Music Almighty” campaign - with graphic design by W+K London design team, produced by adFunture: "These weren’t made available for public sale. 300 people out there got these." [read more here] = One of the trendiest-tech YOKAs I've seen, IMHO :)