Introducing Gup Gups by Nicholas Tay + Gup Gups Launch @ Lark (July 10)

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A new platform figure joins the world of Art Toys with the Gup Gups DIY designed by Nicholas Tay (Manufactured by Gup Gups Limited). Standing at a massive 15 inches tall, Gup Gups is scheduled for a Gup Gups Launch come July 10th 2010 from 8pm - 11pm @ Lark, Vancouver B.C. Canada (Hong Kong and Mexico City to follow). CLICK THRU to find out more about who or what Gup Gups is, along a first-look at color variants ~ and check out the Gup Gups-blog @ www.gupgups.wordpress.com.

Priced at US$150, the DIY Gup Gups will be available online via www.gupgups.com, and in stores at Headquarters Store and Lark.



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WHO-IS: Gup Gup is very kind and wants to help you out. Gup Gup won't just hug you and listen to you – though he'll do that too. Gup Gup wants to help you in very practical ways as well. Need a machine to help you tie that lace on your left shoe? No problem; Gup Gup will just invent one. Need a device to scrub behind your ears. I think Gup Gup is installing it in your shower right now. No, it's not a hassle for Gup Gup. His own home is full of such machines. In fact, it's so full, he has trouble move around inside. That's just another reason why he'd be delighted to come into your home to help you.


TOYSREVIL: How did the name "Gup Gups" actually come about, Nicholas?

NICHOLAS TAY: The name Gup Gups came about when my wife thought I resembled a Guinea Pig crossed with a Puppy. She started calling me Guppy, then Gup, then finally Gup Gup. I then started doodling a little character named Gup Gup and that became the toy design. While I was in Hong Kong visiting my wife's parents I met my business partner Andy Tang who thought Gup Gups was a great name - so we went with it...I don't think he even knows the origin of the name.


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ABOUT NICHOLAS TAY: Nicholas Tay is the Creative Director of Gup Gups Limited and loves to make a mess with colours. He studied illustration at Art Center College of Design in Pasadena, California. This education prepared him for a lack of sleep and his career as an Art Director and Artist on such notable videogame franchises as Need for Speed, NBA Street and SSX. Recently, Nicholas has added gallery shows, costume design and advertising illustration to his area of play. His client list includes: Electronic Arts, Ubisoft, Sanrio Digital, Hasbro, Cossette and Stuff Magazine.