Mez-Itz and Pop! Vinyls @ New York Toy Fair 2011

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"Urban Vinyl Toys" = the mass market way, with offerings from Mezco Toyz - which includes Mez-Itz of DC Comics and Green Lantern, and as well Little Big Planet. Pop! Vinyls from Funko also gets some blogtime here = yes, with shapes and forms reminiscent of the pop vinyl culture, these toy-makers scores the major licenses and produces in aplomb. I may be wholly wrong, but it sure doesn't matter, as production rolls on, no doubt excitingly so. CLICK THRU for a selection of toys spotted at New York Toy Fair @ Jacob Javitts Center!

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Am liking the details on the movie-themed Thor Loki vinyls!
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Seems you can never get enough of classic horror movie characters, yeh?
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Seems "Licensing" is where the moneys at…
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I've always wondered if say, Kidrobot's Dunnys ever got
the license for DC Comics characters, what would be the
outcome? Meanwhile humanoid-formed Mez-Itz score!

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Awesome Batmobile!!!
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I've resisted posting about Green lantern movie figures but seems Mezco
got it pat, at the very least with Mez-Itz, and 2-inch keychain figures!
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[All images via Super Hero Hype]
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