Joe Ledbetter's Interchangeable Key Charms by Play Imaginative

The project-relationship between Play Imaginative x Joe Ledbetter goes beyond "toys" with the next product to be released (after the Chinese Zodiac solicitation) is his Interchangeable Key Charms! With 2 sets of designs available with each set coming with 6 detachable key charms (and includes mobile strap). And while I have my own opinions about the deluge of keycharms (per se), this time PI let's loose with a swish concept and bags a winner, methinks!

Do check out PI's new store at *SCAPE for availability.