S.M.L. Plush by Sticky Monster Lab?
The folks at Seoul, Korea-based multidisciplinary creative studio Sticky Monster Lab sure has their hands in tons of goodies! From Adventure Time licensed figures, to even chocolates, their SML figures has gone onto many iterations! Now add "PLUSH" to the list, with these samples giving the term "S.M.L." a new meaning! (Small / Medium / Large).
No further product info at the moment tho, so stay tuned to their Facebook and IG @boochangjo :)