"What The Hell" by Tik Ka From East X Unbox Industries
PROJECT "UP"
"Hong Kong based art toy company UNBOX INDUSTRIES and fashion retail icon Popcorn are proud to announce the launch of their debut collaborative project. Expect to see a diverse body of work presented by UNBOX who utilised a combination of classic and cutting edge production techniques. "
The featured product is dubbed "WHAT THE HELL" featuring character designs by Tik Ka From East and produced into vinyl collectibles by Unbox Industries. The line-up for "UP" also features other character figures from Mueanfun Sapanake, Too Natthapong and Jim Chan (seen above), which I will feature in a separate blog-post, cheers.
"My mother's temporary funeral, I went to Hong Kong's house to visit the golden oil garden, Hong Kong's temple, and the temporary earthquake's gecko's wall meet, "You did a crime before you were born, you will suffer in hell after you die." Deeply imprinted in the deep sea of darkness." shared @tikkafromeast (translated from Cantonese), and this was the Concept of Creation which has led to "WHAT THE HELL" = "A creation of seventy-seven hells, insanely today, how many people still believe there is hell?"
Made as designer collectibles by @unboxindustries, with three character figures are showcased, including "HELL OF PULLING TONGUES" (HK$1,800 each) and "HELL OF FIRE" (HK$1,800 each) - both of whom are available for preorder in-store via @popcorngeneralstore (G24, G/F, K11 Art Mall, 18 Hanoi Road, Tsim Sha Tsui, Hong Kong) from June 3rd thru to July 30th.
