Fat Tony by Ron English - It's Grrrreeeeeaaaat!
Clutter Magazine tweeted an image showing Ron English's new figure - titled FAT TONY modeled after the Kellogg's cereal-selling "Tony The Tiger" character - limited to 500 pieces of this original color (which might well mean there's more colorways to come ;p).
The box first appeared in October of 2011 when Ron placed these altered cereal boxes in two grocery stores. "He said his intention is to make these sugary cereals unappealing to children." - Reported ABCNews.com (below image via). Will we see other characters being made toy now? Hopefully product details will emerge soon!