300% HONG CHAI by Persevere Yang



TOYNEWS SUBMISSION: Introducing the "300% HongChai" from Persevere Yang, with this upsized version on his first released designer character toy "Hong Chai", now standing 40cm tall (+15cm), with this resin-made figure limited to only 10 sets. Comes in with a black-out buddy of the original-sized sculpt! This release is in celebration of his "1st Anniversary Project"!



"Persevere Yang, taking inspiration from himself, blends personal style with trendy fashion elements to create his inaugural ArtToy piece. On its first anniversary, a decision was made to rework and produce an amplified version of the arttoy that embodies his own image. This fresh, larger iteration will provide collectors with the opportunity to appreciate and possess this distinctive art project on a grander scale.

It‘s fascinating how continuous conversations with friends about fashion design and trend culture sparked the idea of transforming haute couture products into toys. This notion has shaped my subsequent works and allowed me to express the concept of ”who I am“ through toy design more prominently."


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Priced at 490USD + shipping, head to IG @persevereyang to seek availability via DM, cheers.


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