animated eboy commercials for sim global education

i have been seeing these commercials for (Singapore Institute of Management) SIM University on the telly this past few days and thought t'was pretty interesting and "cool" of them to utilize animated HABBO-imagery as an advertising tool for their global University-courses:
FREUD

EINSTEIN

[better resolution Google Video]

SHAKESPEARE

[better resolution Google Video]
EDIT: design and created by EBOY for M&C Saatchi [tag] featuring their character "Paul" [tag/images via] for SIM Global Education (many thanks to the info provided by Denis/Riz/Zaki = cheers guys!)


i logged unto their touted buildyourownfuture.info (on the tvcs) and found this as the cover-page:

how cool is that? IMHO, of coz = *nice*