Super Plastic Is Closing Shop
SUPRER PLASTIC is closing (web)shop ... "for now", and it apparently is not a "April Fools' Joke".
Everything on superplastic.co is marked down by 79% until the end of day Sunday 4/6. "After that our web store will self-destruct."
"Many of you know that Iāve been making designer toys for over two decades. I founded Kidrobot in 2002, and then Superplastic in 2019. Along the way we've made toys with hundreds of the worldās most brilliant artists, fashion designers, street artists, musiciansā¦ The list is epic, and along the way we have (mostly) managed not to suck.
But of course Superplastic has always been more than toys. At our core we make animated comedy ā sick, sexy, and gratuitously violent ā with a dash of subversion that (I hope) lifts us from psychotic to profound now and then.
And yeah, we make toys as well.
But hereās the hard truth about art toys: theyāre a ridiculous way to make a living.
Costs are high, and quantities too low to make much of a profit at the end of the year. If you do it like we do it, you do it for love ā which is why Superplastic's infamous New Yearsā Eve parties are always more a wake than a celebration, complete with Irish drinking songs, JankyĀ® Brand chicken fingers, and Costco beer.
I digress.
All Superplastic toys are made in small factories overseas owned and run by friends, because there are no USA-based vinyl toy factories. Zero.
Everything was going along just fine... until the US Government arbitrarily decided to impose 10% tariffs on all our toys. Then on March 4, tariffs went up to 20%. If we believe the president, very soon tariffs will be 50%!
There is no fucking way we can afford thatā¦ and neither can you. An 8-inch Janky would sell for something like $300 with government taxes taking most of the profit.
And we need to plan ahead: it takes almost 2 years to make a toy, from idea to a box on your doorstep! Superplastic is just too small to sink all our money into toy production, only to go bankrupt trying to get them into the country later.
So weāre taking a break from toys.
For now. If things change weāll be back ā bigger, brasher and better for it.
As a thank you for being a beloved Superplastic toy fan, and to fund our next party, weāve just launched āTHE END OF TOYSā. For 5 days everything is 79% off. Buy stuff here.
After that, our web store will self-destruct, all remaining toys will be recycled into vinyl records, and the only place to buy Superplastic will be at our store at Area 15 in Las Vegasā¦ and a few friendly retail partners around the world." (Paul Budnitz on superplastic.co)
Expect shipping to a deterrent to your toy-joy if you are outside of Singapore? ... not that I've tried, and I've only a scant few purchases since the beginning, and have no blog-love from Super Plastic ... Happy Toy Hunting regardless, folks!
(2/2)#SuperPlastic Is Closing Shop (https://t.co/SvVwofRFxa)
ā toysrevil (@toysrevil) April 3, 2025
Everything on https://t.co/fx67lfApcT is marked down by 79% until the end of day Sunday 4/6.#TOYSREVIL#TOYNEWS#TOYSBLOG pic.twitter.com/0AmpfNsOac