I'm sure I may be the last one to notice this, but seems NIKE has been vivaciously tapping into / crossing over with the designer-toy subculture with oodles of commissioned projects internationally - what with 2007's massive 400% WINDRUNNER
BEA@RBRICK customs promotions (in Singapore) and more recently with
DGPH for Nike Argentina,
Coolrain for Korea and even
Michael Lau for BMX China Federation ... and now James Jarvis for Niketown in London (right /
via) and Joe Ledbetter's THIS IS SPORTSWEAR in Mexico (
via) - I'm sure I'm missing loads others too - will root around the www for more soon-ish :p
I'm sure I may be the last one to notice this, but seems NIKE has been vivaciously tapping into / crossing over with the designer-toy subculture with oodles of commissioned projects internationally - what with 2007's massive 400% WINDRUNNER BEA@RBRICK customs promotions (in Singapore) and more recently with DGPH for Nike Argentina, Coolrain for Korea and even Michael Lau for BMX China Federation ... and now James Jarvis for Niketown in London (right / via) and Joe Ledbetter's THIS IS SPORTSWEAR in Mexico (via) - I'm sure I'm missing loads others too - will root around the www for more soon-ish :p
