#playingwith: BREADCAT Vinyl BoxCat by Rato Kim x Unbox Industries


Today we have a look at a ā€œBREADCATā€ vinyl collectible - designed by South Korean toy-artist Rato Kim, produced and made by Hong Kongā€™s Unbox Industries. Available at the recent weekendā€™s Singapore Toy, Games & Comic Con (Sept 9-10), this is a standard / regular version released not too long ago (along with Peach and Sakura BreadCats), while there is the event-exclusive Flowerbread Cat to be had via HorNest online now. Rato Kim was also in town for itā€™s launch at STGCC too!

Exciting Friday morning as I open a package from @hornest.sg, revealing a #BreadCat #sofubi within - SIGNED by @ratokim! I am so utterly filled with toyjoy hahahaha THANK YOU! LOVE the doodle! Itā€™s a swell slice of toy-memory to be had as well, as it was #HorNest boss Choon Mong who had first introduced me to #RatoKimā€™s #BoxCat before I had her on the #TOYSREVIL-blog (and still do: http://bit.ly/2h5gVj7), and to see her in SG for the past weekendā€™s #STGCC2017 (#onTOYSREVIL: http://bit.ly/2x0hC6R) - brought in by HorNest themselves, was honestly a treat to witness :) (Boss! you forgot to sign the card too! :p) Folks interested to purchase her #STGCC-exclusive Flower Breadcat are to proceed to http://bit.ly/2wWGmv0 ASAP! #toylife (Breadcat #sofvi made by @unboxindustries) #vinyltoy #madebyunbox

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For folks unfamiliar with ā€œBOXCATā€ - It is essentially the combination of a ā€œCATā€ in ā€œBOXā€ form - a deceptively ā€œsimpleā€ concept, that is both charmingly familiar and whimsical ā€¦ and cats ā€œloveā€ boxes too, donā€™t they? The fab part of its genesis was, ā€œBoxCatā€ was created by Rato Kim as part of a design class requirement!
ā€ā€¦ I needed to create a design as a subject for my technical class, so I remembered my favorite cat. I like cats very much (but I cannot own one now), so I thought of having my very ā€œown catā€.

The cats we know like ā€œboxesā€, right? So I molded the box, while the cat was expressed in clay. The cat inside the box was expressed as if it were trapped in a box. That was the beginning of BOXCAT."
- shared Rato Kim (Read her full interview HERE).


BOXCAT made itā€™s public debut at Art Toy Culture in 2015, and in a couple of years, it has exploded into the toy-scene, gaining popularity internationally and has seen her hand-painted resin figures in multiple conventions! Fast forward to July this year, Unbox debuted them for sale at ā€œUnbox & Friends in Shanghaiā€, having first teased fans earlier in Thailand 2 months prior!



I had first fallen in toy-love with Ratoā€™s RESIN BreadCat when I featured it on the blog, and it remains a toy-grail for me ā€¦ this sofvi BreadCat however, reminds me of that toy-desire, and I am okay with that.

Sized 2-inches tall (5.3cm tall x 4.3cm wide) and come polybagged with header card (Art by Rato Kim), the figure itself retailed at SG$40 in STGCC, and you can currently purchase all three flavours of BreadCat sofvi direct from Rato herself via her online store!



The figure comes with zero articulation and a soft-edged printing of the ā€œeyesā€ and ā€œmouthā€ on the BoxCat and is frankly more evocative than a ā€œcrisp sharpā€ print would aesthetically be, IMHO. The pink cheek blush - seen in person and in-hand - really helped push the ā€œadorabilityā€-factor up a notch, giving the otherwise still piece of toy a whiff of ā€œlifeā€, methinks! That content chill look on it's face, and blushed cheeks you want to pitch (forgetting it's "just a toy" in the first place), is a pretty funny and priceless feeling for an inanimate object hahaha ... And that ā€œXā€ bumbum? *silent-man-squeal*



Whether you are cradling it in your hands, or having it popped out of the kitchen toaster (Please do not do that though, I cannot guarantee is the vinyl will not melt if toaster is actually turned ON, okay? :p), you cannot deny itā€™s cuteness! *another-silent-man-squeal*

And with the new BoxCat flavours to come, AND a new ā€œDinoCatā€ vinyl figure form to come, folks-n-fans will sure to be hankering for MORE!

Cheers :)
Andy TOYSREVIL


(Thanks again for the awesomeness Choon Mong!)
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